Press Release - Atlas Plan participates in the Venice International Film Festival 2022

• Atlas Plan, brand of Atlas Concorde specialising in the creation of large-size ceramic slabs, consolidates for the second year the relationship with the Venice International Film Festival as official partner of the Ente dello Spettacolo Foundation.
• A charitable collaboration with the Ente dello Spettacolo whose donation will allow young trainees in the film communication sector to continue the professional training path they have started, with the dream of being able to work in the film industry.
• The twentieth-century atmosphere of the Hotel Excelsior will merge with the excellence and uniqueness of Italian design to reveal the appeal of Caleido, a new interpretation of graphics and colours built around the optical suggestions of a kaleidoscope.
• Participation in the Venice International Film Festival will result in an installation displayed in the Sala Tropicana 1 of the Hotel Excelsior, from 31 August to 10 September.

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For the second consecutive year, on the occasion of the Venice International Film Festival, Atlas Plan and the Ente dello Spettacolo Foundation meet at the Venice Lido.

Enhancing ingenuity is at the heart of this partnership which, through concrete actions such as raising funds, aims to ensure the professional growth of young talents in the world of audiovisual communication, with the expansion and deepening of skills already acquired and the learning of new ones, such as video-journalism techniques.

Inside the prestigious Hotel Excelsior, guardian of numerous architectural influences and sophisticated Moorish design, Atlas Plan brings Made-in-Italy excellence to the stage, combining art, design and social commitment.

The installation Sipario will be staged to present a preview of the new Caleido collection by Atlas Plan. As in a theatre, the curtains part and reveal the new surface, inspired by the most precious gems used in interior design projects: it breaks the style of Atlas Plan's classic offering. But Sipario also emphasises the direct connection of design with the world of art, theatre and - above all - cinema.

The initiative also aims to raise awareness in the world of cinema and entertainment of the importance of offering the younger generations real opportunities and concrete possibilities for training and job placement in a field where a stable employment is very difficult to be found.

The installation will be on display in Sala Tropicana 1 - Hotel Excelsior - 31 August - 10 September.

ATLAS CONCORDE

Atlas Concorde is a major player in the global ceramics scene. It has always been the ideal partner for customers and designers looking for outstanding porcelain stoneware and ceramic wall tiles that meet the needs of contemporary architecture and design. Continuous innovation, technological research, Italian style, international vocation, social and environmental responsibility: these are the values that have always guided Atlas Concorde towards its most coveted goal, the next one. The brands Atlas Concorde and in particular Atlas Plan give concrete form to the company's development in the area of large ceramic sizes.

ENTE SPETTACOLO FOUNDATION

Established by the Italian Bishops' Conference in 1946, the Ente dello Spettacolo Foundation disseminates and promotes film culture in Italy. Criticism, training, design, communication, organisation of events, workshops, exhibitions and festivals: with its activities, the Foundation presides over every field concerning cinema in Italy and abroad, representing an authoritative point of reference for cinema fans and for all those who want to approach the world of cinema for cultural deepening, personal growth and business development.

For further information:
Media Relations & Press Office
press.office@atlasconcorde.com